THE STORY-BASED SELLING METHODOLOGY

The StoryBrand team will train you on our simple, story-based sales strategy so you can stop losing deals you should have won, get your sales force on the same page + generate more revenue in your business.

Pricing & Engagement Options


Quotes are available upon request + customized based on your unique organization’s needs

Intensive

25k

2-Day Sales Team Intensive
  • Two-day live SBSM training for your sales team
  • Introduction to the Story-Based Selling Methodology
  • Training on the Relationship Triangle (Curiosity → Enlightenment → Commitment)
  • Mapping sales conversations to how and why buyers actually decide
  • Story-based messaging applied directly to sales conversations
  • Clear guidance on what to say, when to say it, and how to move buyers toward a decision
  • Practical application tailored to your sales context

Implementation
& Advisory

75k+

Starting at $75,000
  • Everything in the SBSM Intensive
  • Bi-weekly implementation and advisory sessions
  • Development of a custom SBSM Sales Playbook
  • Mapping your organization’s Customer Buying Journey (CBJ)
  • Guidance and review of sales assets, including pitch decks, follow-ups, and sales collateral
  • Alignment of messaging, process, and assets at each stage of the buying journey
  • Advisory support to ensure the methodology is used and reinforced

Enterprise
Partnership

100k+

Starting at $100k
  • Everything in SBSM Implementation & Advisory
  • Keynote from Don Miller at your Sales Kickoff or leadership event
  • Executive-level reinforcement of the methodology
  • Access to the StoryBrand Sales Enablement Program (SEP)
  • Deep advisory support
  • across sales, marketing, and solutions teams
  • Long-term reinforcement to support adoption and scale

FAQs

Who is this for?

Teams with 10–500 sales reps, typically generating $50M+ in annual revenue.

Who should attend?

This intensive + ongoing support is designed for your sales team + executive leadership. Here’s a list of who should attend: CROs, VPs of Sales, Directors of Sales Enablement, Revenue Operations Leaders, Sales Managers, Marketing Leaders, CEOs of mid-market companies, Teams with 10–500 sales reps

How long is the engagement?

Most engagements last 6–12 months depending on scope.

Is the training in-person or virtual?

We offer a blend of onsite sessions, virtual workshops, and remote implementation support based on your needs.

What results can we expect?

Clients see overall revenue growth, improved win rates, forecasting accuracy, rep confidence, onboarding speed, and a boost in sales.

What if we already use MEDDICC/Challenger/Sandler?

SBSM integrates seamlessly and enhances these frameworks with clear storytelling your reps can use in real conversations.

How soon can we begin?

Most clients begin within 2–4 weeks.

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